How to Ensure You are Growing as a Freelancer

Working as a freelancer can be a bit of a tightrope between trying to grow and survive, and I can confirm this is true, having recently taken the plunge and become a freelancer. However, there are some ways to ensure that your business is growing. Here are some ways to track your progress and ensure you are growing as a freelancer.

Image by Free-Photos from Pixabay

Word count and other outputs

How you measure your business, and the amount of work you do will vary from person to person. For a freelancer, you have some unique ways of tracking your output. If you are a freelance writer, you can track how many words you have typed in a day. Or, if you are an artist, it could be the number of design ideas you have developed. Whatever way you choose to track your output, try to keep it consistent. But, if you find that your output tracking isn’t working after a few months, you should change or add a different way to track

Goals and targets

When you launched your business, you may have developed a business plan to help guide you through the process of getting started. And, within the plan, you may have set up some goals and targets to ensure that you are succeeding. If you are unsure of how to set up your next set of goals, you could take some okr training to help get you focused. Having goals is a great way to make sure that your business is moving in the right direction, but it is necessary to review them from time to time.


As you get busier with your freelancing, you might discover that you no longer have time for the busy work that can come with it. If you discover that most of your day is being taken up with anything other than actual work, you might need to start outsourcing certain jobs. Virtual assistants are a great place to start as they can handle most jobs and can be a great source of support when you need it.


This point could fit nicely with the outsourcing point, but we feel it deserves its own point. Apps are a great way to track your progress with anything. You could handpick some of your favourites to help you get organized; they can also be used to automate a lot of your tasks. You could even go without an accountant if you choose the app. Although, depending on what your business is, the goal could be to have your own app for people to download and use. The app stores normally provide a good range of recommendations and reviews, so don’t be afraid to read them.

Freelancer working on laptop with photos on screen at home
Photo by George Milton from Pexels

Searching for new clients

Over the years, you will find yourself meeting and greeting a wide variety of people with who you might do business. And, if you get to the stage when you have a great client base and are earning enough money, that is great. However, you should never stop searching for clients. Business is a fickle thing, and many people have had the rug pulled out from underneath them without a moment’s notice. Always keep cultivating those relationships with people who can help you swim when you start sinking.

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Call us shallow, but when it comes to business, travel is always a sure sign that your business is doing well, even if you are a freelancer. When business is going well, you may find yourself being invited to places, even if it is just an event down the road. If you suddenly find yourself being invited to events and are offered travel opportunities, this can signify that your reputation is doing well and you are becoming known in your field. So, it might only be a dinner party on a riverboat to promote something or a private plane to a private island because profits have been good; travel nearly always equals success.

Big businesses

If there is a sure one, it’s that big business only works with big business. There larger businesses want to work with the best, so if they come knocking on your door and are willing to pay your rates (and expenses), there is a good chance that they think highly of you. The wonderful thing about this is that this can lead to bigger things. They may only work with you once, or they may bring you into work with other campaigns. Sure thing, big campaigns look great in your portfolio and can lead to a lot of growth for you as a freelancer.

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